Turning Checkouts

into Brand Experiences

Client

Dr. Wash

Year

2022

Industry

Hospitality

Digital Branding
Media Production

Project Brief

Team Thai, a multi-ventured business group with offices in Kozhikode and UAE, assigned us to develop a point-of-sale campaign at hypermarkets for their long-trusted product, Dr. Wash washing soap. An emphasis on the legacy and USP should be placed at the POS.

Scope

Integrated Campaign

Capabilities

Branding / Digital Branding Media / Events / PR

Project Solutions

The installation of more than 500 hoardings across the length and breadth of Kerala in collaboration with the foremost outdoor partners, Solus Ads.

  • Customer Experience Research

  • Marketing Strategy

  • Explainer Video

  • Interactive Installation

  • POS Solution

Our Result

We turned checkout moments into brand moments, ensuring visibility at the most decisive point of consumer purchase.

Customer Interactions
1000 +
Post Campaign Growth
0 %
Impressions
100000 +

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